Industry Panel

UMAP for the masses: what are the hot research topics for the next wave of computing?

  Chair
  • Alejandro Jaimes, Telefonica, Spain
  Panelists
  • Mauro Barbieri, Philips Research, The Netherlands
  • Susan Dumais, Microsoft Research, USA
  • Barry Smyth, Changingwords, Ireland
  • Marc Torrens, MyStrands, USA
  Abstracts

User modeling, adaptation, and personalization techniques have hit the mainstream. The explosion of social network websites, on-line user-generated content platforms, and tremendous growth in computational power of mobile devices are generating incredibly large amounts of user data, an increasing desire of users to "personalize" (their desktop, e-mail, news site, phone), and many business opportunities based on software (advertising, new location-based services). In spite of significant progress in the research community, and industry efforts to bring the benefits of new techniques to end-users, there are still important gaps that make personalization and adaptation difficult for users. This year´s UMAP panel will explore these gaps from an industry perspective, considering questions and topics such as the following: What are the main bottlenecks now? what is missing and what are the hot UMAP research topics for the next wave of computing? Is there already a killer application area, and if so, what are the technical and social (privacy, culture) issues we need to consider?